Canva Acquires MagicBrief, Signaling Major Push into Ad Analytics and AI-Powered Marketing

Cliff Obrecht, Canva’s co-founder and chief operating officer, and George Howes, co-founder and CEO of MagicBrief, pose for a photo at the Cannes Lions festival in Cannes, France
From left, Cliff Obrecht, Canva’s co-founder and chief operating officer, and George Howes, co-founder and CEO of MagicBrief, pose for a photo

The acquisition of MagicBrief represents Canva’s most deliberate move to deepen its push into ad analytics and marketing performance